You might have not noticed but voice recording, aka voice-over is ubiquitous. Voice-over is the act of lending voice to represent a character or to provide information to an audience or user. It is not the part of the narrative and is usually spoken by a specialized voice talent. It can be synchronous – where voice-over and action takes place at the same time, for example, chat rooms and online conferences and asynchronous –where voice is pre-recorded and incorporated within the video content, for example, films and documentaries.
Voice-over is everywhere but a very knew about it. Right from movie trailers to advertisements to audio books, voice recording services are widely used in more ways than you can imagine.
These are the sectors where voice over is most commonly used.
- Television advertisements
- E-learning material
- Computer-based training
- Corporate training videos
- Audio books
- Software tutorials
- Phone messages and Interactive Voice Response (IVR)
- PowerPoint presentations
- Web-based audios
- Voice prompts
- Documentaries
- Narration
- Podcasts
Within these genres, you might also encounter different terminologies. For example, some voice-over professionals are called announcers or narrators, while some people use the term ‘voice talent’.
Though voice recording is used in a wide variety of industries, not all voice recordings are the same. Depending on the target audience and format of the content to be voice-recorded, the type of voice required, skills, and techniques vary. And it is also necessary as these factors play a role in determining how much impact a video cancreate on the listeners and viewers.
The type of voice recording used for a fun advertisement is completely different from the one required for a corporate training video. The tone, modulation, pitch, and even emotions required for these two genres have a world of difference.
The Popularity of Voice-Over Market
The voice-over market is expected to grow rapidly in the future as well because the world is getting digital in almost all areas of businesses. Besides, the COVID-19 pandemic has pushed the boundary of the digital world even further. Whether it is healthcare, education, entertainment, or the corporate sector, nearly every sector is now exploring voice over options.
The voice-over market is flourishing more than ever. The reason behind this is not only the increasing demand for voice-over in the advertising and animation industry but also the growing number of small content creators. In 2019 alone, these creators produced more videos, made more podcasts, and published more audiobooks and e-learning content than before.
The Need for Hiring Professionals for Voice Recording
Choosing to hire a voice recording professional is a step toward getting a video with finesse that can enhance the experience of the viewers or listeners. For a video to be successful, it requires creativeness, accuracy, and the right technique of voice recording. And you can get all these things by working with Semantics that offersvoice recording services to the highest of standards.
When you contract Semantics for video recording, you will enjoy:
- Versatility – we deliver exactly what you expect and match your video needs.
- Authenticity – our voice-over professionals ensure the veracity of the voice used for the project so that your audience can relate to it.
- Expertise – our team of voice-over experts understands different types of audiences through our years of experience and works on a wide range of video content while fulfilling your needs.
- Flexibility – we incorporate your suggestions or directions you specifically want for your content
So, if you want your video to be more authentic, accurate, and engaging rather than to be boring with a robotic voice, Semantics is the right choice for you.
